Admissions Counsellor

JOB PURPOSE

The role holder is responsible leading the Admissions team in the campus and prospecting, nurturing and closing prospective leads, and onboarding new students.

KEY RESPONSIBILITIES

Leadership

Leads the prospecting, nurturing and closing process in the Admissions team

Supervises, develops and provides guidance to the Business Development Managers, Admissions Executive and Customer Relations Officers/ Parent Liaison Officers

Financial

Manages operations to hit performance metrics for the Admissions team in the campus

Functional

Works closely with the Admissions Head to understand monthly targets, tracks the monthly targets for the team, and works towards the achievement of these targets

Collaborates with the Marketing and Academics teams to develop strategies to increase enrolment numbers

Develops parent engagement strategies to quickly and effectively build relationships with prospective parents

Assists in the planning and organizing of various programmes and activities in the campus, such as Open House, parent-teacher events, orientation, etc.

Able to understand the key pain points and drivers of prospective parents, and align the school's offerings to their needs

Monitors the offline and online channels for leads and follows up with prospective parents (e.g. one-to-one counselling for offline channels, quick response to emails and web queries for online channels or tele conversations, etc.)

Reviews the effectiveness of the various channels and shares feedback with the Admissions Head

Acts at the first point of contact, guides new parents through the Admissions process (e.g. documents, scholarships, admissions fees, etc.), the transition to the MyGIIS tool for future communications, and conducts onboarding for new students

Keeps abreast of competitor offerings

Interaction

Conducts presentations during Admission events, such as the Open House, and addresses enquires from parents

Maintain networks and relationships with internal and external partners at the working level to keep abreast of the current industry climate and macroeconomic trends

People Focus

Collaborates proactively with Human Resource to continuously increase competency within the campus admissions team to meet future organisations needs through the development and recruitment of talent

Assist the recruitment, selection, orientation, and training of employees in the campus admissions team

JOB REQUIREMENTS

Experience

Minimum of 4 years experience