As a Marketing Executive, you'll create and execute marketing strategies that engage our audience. You'll manage campaigns, plan events and launches, and enhance our online presence. Your goal is to deliver projects on time, within budget, and achieve strong ROI. This role offers growth opportunities and hands-on experience in marketing and project management.
If you're a motivated marketing professional seeking a dynamic and rewarding role, we want you on our team!
What will you do
- Drive the go-to-market (GTM) strategy and sales enablement for our app and web product.
- Conduct market and competitive analysis to identify trends, opportunities, and industry best practices.
- Plan and execute marketing strategies and campaigns, including events, promotions and advertising efforts, that effectively engage our target audience.
- Monitor and report on marketing campaign performance, providing updates and analyses to guide strategy adjustments and support management decision-making.
- Maintain and update customer databases and email lists to ensure accurate and effective communication.
- Manage relationships with external vendors and agencies to ensure high-quality deliverables.
- Manage social media accounts and create compelling content for various platforms.
- Create marketing materials, such as brochures, presentations, and email campaigns.
- Collaborate with cross-functional teams, such as sales and product marketing, to ensure alignment and drive successful marketing efforts.
What do we expect
- A degree or professional qualification in Marketing, Economics, Business, or a related discipline.
- 3+ years of experience in a similar role within the B2B industry.
- Strong problem-solving skills, results-oriented mindset, and excellent communication skills.
- Meticulous attention to detail, with the ability to multi-task and deliver projects on time.
- A positive attitude and a willingness to learn new things and adapt to changing environments.
- Experience in managing social media accounts (Linkedin, YouTube) and creating engaging content.
- Ability to build and maintain relationships with cross-functional teams and external vendors.
- Experience with market research and data analysis to inform marketing strategies.
- Proficiency in developing and implementing successful marketing campaigns.
Bonus point
- Master's in marketing or business will be an added advantage.
- Experience in leading omnichannel marketing strategies.
- Collaborative, perpetually curious, and able to identify gaps and opportunities to influence relevant teams.
