As a Client Executive, you are responsible to implement PR activities on a day to day basis to support account management. As a curious person and fast learner, you learn about our clients industries quickly, and keep up with trends and current events to advise.
Key Responsibilities
Account Management
Day-to-day management of account, including WIP meetings, according to agreed programme and scope of work
Prepare and submit on time all client meeting contact reports
Prepare client monthly activity reports detailing all activities carried out for the month
Ensure all materials and reports submitted to clients are timely, accurate, error-free and approved by account lead (account consultant or director)
Brief and manage third parties e.g. designers, photographers, event companies and vendors
Assist on event research and planning, logistics coordination
Manage and oversee client events, logistics and coordination
Serve as account lead, manage client contact and correspondence
Assist on budget and costing research
Manage and resolve any emerging issues around client or budget
Manage media monitoring and compile media clippings
Conduct media pitching
Build and cultivate relationships with the media and influencers
Client Management & Strategy Counsel
Support research on client business and industry (e.g. competitor analysis, industry issues and trends)
Assist in media training of clients
Understand the media landscape
Content Development
Research and assist in development of content (e.g. press releases, FAQs, media briefing materials, client briefing books, presentation decks, social / digital content, speeches / talking points, message house, editorial calendar)
Adapt and customise content for different audience and formats
Create hooks and create media / audience appeal (e.g. strong pitch, headline, caption)
Use narrative and composition skills to tell a story
University degree with an internship or 1 year relevant experience in communications / marketing
Good communication skills
Able to work in a fast paced environment
You are familiar with the most popular traditional and Social Media channels and reach target audiences effectively for our clients.
Any additional skills, like Photoshop, as well as photography and videography, Google Analytics and Facebook/Instagram/LinkedIn Insights, are highly welcomed as well.
