Overview
The Client Relations role focusing on Client Lifecycle Management at Biohackk is integral to increasing the lifetime value (LTV) of existing clients.
This role is dedicated to guiding clients through optimal programme pathways, ensuring they receive personalized recommendations to achieve better health outcomes. A major responsibility is encouraging annual commitments to Biohackk's Advanced Blood Chemistry analysis, which aids clients in monitoring and achieving their peak health state, thereby fostering recurring revenue and client retention.
This role involves deep collaboration with the Marketing team to effectively communicate the benefits of programme upgrades and annual health diagnostics, ensuring clients are engaged and informed about the best options to achieve their health goals.
Key Responsibilities
- Client Engagement and Programme Optimization: Personalized Programme Recommendations: Conduct detailed consultations with clients to assess their current health status and satisfaction with existing programme, recommending upgrades that align better with their health goals.
Client Education and Support: Utilize marketing materials and strategies to educate clients about the benefits of consistent health monitoring and the advantages of higher-tier programme options.
- Annual Health Diagnostics Promotion: Annual Check-Up Encouragement: Actively promote the Advanced Blood Chemistry analysis, explaining its importance in monitoring and optimizing health outcomes.
Follow-Up and Retention Initiatives: Work closely with the Marketing team to develop campaigns and materials that highlight the benefits of annual diagnostics, encouraging repeat bookings and ongoing engagement.
- Revenue Growth and Retention: Programme Upselling: Use marketing insights to strategically encourage clients to consider more comprehensive health programme, demonstrating the long-term health benefits and personalized approach of these options.
Client Retention Strategies: Develop marketing-driven retention strategies to ensure clients are continuously engaged and see the value in returning each year for diagnostics and programme renewals.
