Communications and Content Executive

Job Purpose

Responsible for creating, managing, and promoting a wide range of content including blogs, articles, press releases, emails, and more. Collaborately manage website and blog, pitch articles to third-party platforms, and oversee sponsored content. Edit team-produced content, handle copywriting for adverts and script-writing for multimedia, and develop marketing materials. This role requires a strong understanding of SEO and content marketing metrics, as well as collaboration with other departments and external vendors.

• Key Responsibilities

• Content Creation & Management

Write and edit content for blogs, articles, yearbooks, press releases, emails, magazines, and newsletters.

• Manage and promote the company website and blog, ensuring regular updates and engagement.

Develop and pitch article ideas to relevant third-party platforms and manage the sponsored content pipeline.

• Create copy for adverts, scripts for videos and podcasts, and marketing materials such as eBooks and brochures.

Conduct interviews with stakeholders and incorporate insights into content.

• 2. Editing & Collaboration

Edit and review content produced by other team members for accuracy, consistency, and quality.

• Collaborate with other departments to brainstorm and execute innovative content ideas.

Work with academics and external vendors on content-related material including articles, photos, videos, and content calendars.

• 3. Content Marketing & SEO

Develop and execute content marketing campaigns to drive leads and increase subscribers.

• Utilize SEO best practices to optimize content and drive traffic to our site.

Research and stay updated on SEO trends and content marketing strategies.

• Analyze content marketing metrics using tools like Google Analytics and make data-driven improvements.

• Minimum Requirements

Minimum of 2+ years of experience in content writing with a strong portfolio showcasing diverse content types.

• Proficiency in content management systems (CMS) and familiarity with SEO tools and practices.

Hands-on experience with design tools like Canva and Photoshop.

• Experience with copywriting for adverts and script-writing for multimedia content.

Strong research skills and the ability to create compelling content that drives engagement.

• Ability to manage multiple projects and deadlines effectively.

Proficiency in English language with exceptional spelling and grammar skills.

Job Types: Full-time, Permanent

Pay: $3,300.00 - $4,000.00 per month

Work Location: In person