Join Our Team as Marketing Content Manager
Are you a creative and strategic content marketing professional with a passion for crafting compelling narratives We are looking for a Marketing Content Manager to join our team and lead the development and execution of our content strategy. Based in Singapore, you will play a key role in shaping the company's brand voice, producing engaging content, and driving meaningful engagement across digital platforms.
As the Marketing Content Manager, you will be responsible for creating high-quality content, developing multi-channel campaigns, and ensuring that all content is aligned with our business objectives. This is a fantastic opportunity to be at the heart of our content marketing efforts in a fast-paced, innovative environment.
About Us
GivEnergy is a globally established, leading energy storage manufacturer of electronic equipment designed to manage energy use and production. We specialise in our range of inverters and battery systems which allow our users to store their renewable/cheap-rate energy, ease pressure on the grid and save some serious money. Sound good Then join us in empowering energy freedom for all!
Key Accountabilities
Content Strategy Development & Execution:
- Develop and execute a comprehensive content marketing strategy that aligns with the company's overall business and marketing goals.
- Identify key content themes, topics, and formats that will resonate with our target audience and drive engagement.
- Plan and manage the editorial calendar to ensure a consistent flow of content across channels.
Content Creation & Optimization:
- Write, edit, and proofread high-quality, engaging content for various digital platforms, including websites, blogs, social media, email campaigns, whitepapers, case studies, and more.
- Ensure all content is optimized for SEO and designed to enhance search rankings and organic traffic.
- Create and adapt content for different stages of the customer journey, from awareness to conversion.
Content Distribution & Promotion:
- Work closely with the digital marketing team to amplify content through email marketing, social media, paid media, and other digital channels.
- Collaborate with the sales team to develop sales enablement content that supports lead generation and conversion.
Performance Tracking & Reporting:
- Monitor and analyze the performance of content initiatives using relevant metrics (e.g., traffic, engagement, lead generation).
- Provide regular reports on content performance and insights for continuous improvement.
- Use data to optimize content creation and distribution strategies to ensure maximum impact.
Collaboration & Stakeholder Management:
- Collaborate with the product, design, and sales teams to gather insights and ensure content supports product launches, promotions, and business priorities.
- Work closely with the global marketing team to ensure brand consistency and alignment across all content.
What We're Looking For
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Relevant certifications (e.g., Google Ads, Facebook Blueprint, HubSpot, etc.) are a plus.
- 3-5 years of experience in content marketing or a related field, with a proven track record of creating high-impact content across multiple platforms.
- Experience in B2B, B2C and B2B2C content marketing preferred.
- Solid understanding of SEO best practices and how to optimize content for search engines.
- Familiarity with content management systems (CMS) and analytics tools (e.g., Google Analytics, SEMrush).
At GivEnergy, we are dedicated to creating equal opportunities for all, fostering an inclusive workplace where diversity is celebrated. We actively encourage candidates from all backgrounds to apply, as we believe that diverse perspectives drive innovation and creativity.
Join us in shaping a sustainable future with GivEnergy. Apply now and be a part of our mission to revolutionize renewable energy solutions globally.
