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Braze

Corporate Marketing Manager, APAC

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Job Description

At Braze, we have found our people. We're a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success. Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can't wait to meet you.

WHO YOU ARE

We are looking for a Corporate Marketing Manager for our APAC region to drive external communications, content, and customer marketing programs for APAC, aligning closely with the APAC go-to-market teams (Marketing, Sales, etc.) to drive brand awareness and support top of funnel growth for the business. This role will develop regionalized communications and content programs focused on brand awareness and thought leadership for Braze in APAC through a portfolio of programs, including PR, earned speaking engagements, awards, thought leadership, content marketing. The role will report into the global Corporate Marketing function, but work very closely as part of the APAC Marketing team, aligning with peers across inbound marketing campaigns, high-touch activations, events, and ABM marketing.

WHAT YOU'LL DO

Act as an extension of the Corporate Marketing team in the APAC region as needed, with primary responsibility for PR/media relations, content marketing, customer advocacy/community management, and ad hoc global event support
Provide regional support and PR guidance to the regional teams on brand management, crisis management, reviewing press materials, adapting global content, supporting customer advocacy efforts, providing on-ground support for events, etc.
Developing and editing news releases, speeches, contributed articles, briefing documents, and other press materials
Craft a regional PR and content plan, including budgets, timelines, etc., aligning with both global corporate team leaders and regional leaders on key needs and opportunities
Identify key messages and leverage a variety of earned and owned channels to maximize the company's brand exposure through interviews, editorials, blogs, long-form content assets etc.
Craft messages, talking points and presentations for regional senior management for key events - both Braze and third-party events
Manage media inquiries and interview requests and pitch stories to the media
Identify regional PR/media opportunities, and opportunities to tell customer stories, including case studies, customer media stories, etc.
Share relevant news announcements and article write-ups across the organization and regional team
Support crisis communications and drive issues management as needed for the region

REQUIREMENTS

Minimum 5-7 years of experience in PR, writing, or related communications experience and demonstrate a good understanding of PR practice in global, B2B tech market
Excellent written and verbal communication skills and strong attention to detail
Understanding of SEA media Landscape, specifically Singapore, Indonesia, Australia, South Korea, and Thailand.
Excellent self-presentation, energetic, strong work ethic as well as accountability as a team player and member
Experience managing freelancers, agencies, and other third-parties to help amplify
Fast learner with a good learning attitude
Proactive and takes initiative looking for opportunities to amplify broader marketing initiatives
Handling difficult situations and advising people within the organization
Complete ownership of tasks assigned and with the ability to multitask and meet deadlines
Proficiency in Google Suite, Slack, and Asana

WHAT WE OFFER

Details of these benefits plan will be provided if a candidate receives an offer of employment. Benefits may vary by location.

From offering comprehensive benefits to fostering flexible environments, we've got you covered so you can prioritize work-life harmony.

Competitive compensation that may include equity
Retirement and Employee Stock Purchase Plans
Flexible paid time off
Comprehensive benefit plans covering medical, dental, vision, life, and disability
Family services that include fertility benefits and equal paid parental leave
Professional development supported by formal career pathing, learning platforms, and tuition reimbursement
Community engagement opportunities throughout the year, including an annual company wide Volunteer Week
Employee Resource Groups that provide supportive communities within Braze
Collaborative, transparent, and fun culture recognized as a Great Place to Work®

ABOUT BRAZE

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty.

Braze is proudly certified as a Great Place to Work® in the U.S., the UK and Singapore. We ranked #3 on Great Place to Work UK's 2024 Best Workplaces (Large), #3 on Great Place to Work UK's 2023 Best Workplaces for Wellbeing (Medium), #4 on Great Place to Work's 2023 Best Workplaces in Europe (Medium), #10 on Great Place to Work UK's 2023 Best Workplaces for Women (Large), #19 on Fortune's 2023 Best Workplaces in New York (Large). We were also featured in Built In's 2024 Best Places to Work, U.S. News Best Technology Companies to Work For, and Great Place to Work UK's 2023 Best Workplaces in Tech.

You'll find many of us at headquarters in New York City or around the world in Austin, Berlin, Chicago, Jakarta, London, Paris, San Francisco, Singapore, Sydney and Tokyo not to mention our employees in nearly 50 remote locations.

BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER

At Braze, we strive to create equitable growth and opportunities inside and outside the organization.

Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.

We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we'd love to meet you.

Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.

More Info

Industry:Other

Function:Marketing

Job Type:Permanent Job

Skills Required

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Date Posted: 25/10/2024

Job ID: 97913615

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