Welcome to Warner Bros. Discovery the stuff dreams are made of.
Who We Are
When we say, the stuff dreams are made of, were not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBDs vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating whats next
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
YOUR NEW ROLE
The CRM Campaign Specialist will be responsible for building and deploying marketing email, push, and in-app campaigns for both Max in the APAC region. S/he is a CRM operations professional who is detail-oriented, truly passionate about CRM, and has excellent campaign management skills.
YOUR ROLE ACCOUNTABILITIES
End-to-end campaign management, including:
Recommend best practice for audience segmentation and set up method to launch a successful marketing program or campaign
Building ad-hoc and automated campaigns within the Braze platforms
Routing campaign builds through necessary stakeholders
Tracking campaign status and scheduling on the project board
Deploying campaigns in Braze and/or Blueshift
Partner closely with stakeholders from marketing strategy to fulfill strategic objectives
Partner closely with creative, MarTech, and legal to fulfill campaign requests.
QUALIFICATIONS & EXPERIENCE
Min. 2 years of experience in CRM operations (email and push) with an enterprise-level ESP; in-app messaging experience is a plus
Basic knowledge of lifecycle marketing
Experience with audience segmentation tools; Braze experience preferred
Experience in managing projects through Asana, JIRA, Monday.com or a similar platform
Basic knowledge of email and push best practices
Intermediate skills in Excel
Strong interpersonal and communication skills with an excellent attention to detail
Ability to liaise with creative, marketing and business teams
Strong team focus with outstanding organizational and resource management skills
Bachelors Degree in Business, Marketing, Communications or related field is required
Fluency writing and speaking in English is required
Must be able to organize, prioritize and schedule a high workload efficiently
Please note that the employment for this position will be payrolled through an external agency vendor. Successful candidates will be employed by our appointed agency and assigned to work with us. This arrangement ensures that payroll and employment-related services are managed by our trusted partner, allowing us to focus on providing a productive and supportive work environment for our team.
How We Get Things Done
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If youre a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at [Confidential Information].
