Digital Marketing Specialist

About Syfe

Syfe is a digital investment platform with a mission to empower people to build their wealth for a better future.

Faced with information overload and competing priorities, people with the desire to improve their wealth and financial future lack the time, patience and know-how to put their money to work. Current solutions fail to solve the friction and problems faced with growing wealth, and as a result, people are not optimising their investment and savings.

Through Syfes revolutionary wealth management experience, people can grow their money to its fullest potential and manage wealth in one destination. Our innovative investment tools, strategies and access to the latest insights, support users in acting for their financial future, now. We offer leading institutional methodologies and partner with global asset managers to achieve the best outcomes for ones money. Across our markets in Singapore, Australia and Hong Kong, Syfes team comprises the brightest talent from leading technology and financial institutions. Currently, over 100,000 investors in Singapore alone trust Syfe to manage their money.

Since its founding, Syfe has raised more than US$50 million from world-class investors. The company has won multiple awards including Wealth Management Fintech of the Year by the Asian Banking and Finance Awards 2022, as well as being recognized as one of the Top LinkedIn Startups in Singapore

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  Find out more about us at http://www.syfe.com.
  
• The right profile

We are looking for a smart, driven, and energetic Digital Marketing Specialist to join our marketing team to help grow our acquisitions and revenue! You will be working in an agile and fast-paced environment with experienced digital marketers, taking ownership and leading initiatives to ensure growth and marketing efficiencies within your scope.

If you are excited about a marketing career that allows you to be a changemaker across a rapidly growing company, this role is the right fit for you!

• Key Responsibilities

• Drive user acquisition through performance marketing channels such as search, display, the website, app and other innovative channels.

Manage channel activities to meet business objectives such as ROI and user growth targets.

• Design, plan and execute tests on optimization levers such as targeting, creatives, campaign structures, landing pages.

Manage and optimize Syfes website for better conversion.

• Collaborate with a wider marketing team on integrated marketing campaigns.

Support team with insights from conducting market and user analysis.

• Qualifications

• 2 - 4 years of experience in marketing, with at least two years of direct experience working with online marketing platforms preferred ANDfresh graduates with strong academic credentials and relevant internships/project experiences in marketing will be considered.

Highly analytical with strong numerical reasoning skills.

• Excellent communicator who can formulate ideas and structure findings.

A self-starter, fast learner with a can-do attitude.

• Experience with WordPress or Webflow is a plus.

• Recruiting Process

Approximate duration: 4 weeks

If your application is shortlisted, please expect:

• Interview 1 (30 min) Virtual introductory call with our People & Culture team

Interview 2 (30 min) Virtual interview with the Hiring Manager

• Interview 3 (90 min) Onsite case presentation with the Hiring Manager and another senior team member

* Background and Reference Checks

• Welcome Aboard!

Job Type: Full-time