Develop and implement comprehensive marketing communication strategies aligned with the company's goals and objectives.
Conduct market research and analyze trends to identify opportunities for growth and competitive advantage.
Collaborate with senior management to define the marketing budget and allocate resources effectively.
Ensure consistent messaging and branding across all communication channels. Oversee the creation and maintenance of brand guidelines and standards. Lead initiatives to enhance brand visibility and reputation.
Qualifications:
Bachelor's degree in Marketing, Communications, Business Administration, or a related field (Master's degree preferred).
Minimum of 10 years of experience in marketing communication, with at least 5 years in a leadership role.
Proven track record of developing and executing successful marketing campaigns.
Excellent written and verbal communication skills.
Ability to think strategically and creatively.
Strong leadership and team management skills.
Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
