Executive (Marketing & Engagement)

Key Responsibilities

1. Marketing

. Develop and execute strategies to position and enhance SCDT's branding.

. Create comprehensive marketing plans, including advertising, promotions, and strategic initiatives to boost awareness, audience engagement, and student enrolment for SCDT's programmes.

. Drive marketing efforts for membership, sponsorship, partnerships, and fundraising activities.

2. Programmes & Engagement

. Support the smooth planning and implementation of SCDT's programmes

. Implement targeted marketing strategies to build awareness of SCDT's offerings

. Engage donors, members, and patrons through programme-related activities

. Work towards achieving key performance indicators (KPIs) and

. Foster strong relationships with all stakeholders.

3. Communication

. Develop press releases and liaise with media for effective coverage

. Communicate with stakeholders through media channels to boost awareness of SCDT and its initiatives

. Manage SCDT's website and digital presence and

. Assist in collection and respond to feedback and inquiries for continuous improvement.

4. Operations

. Provide support to SCDT's daily operations when required.

Other Duties / Tasks

. Prepare and submit marketing workplan/budget for each fiscal year

. Manage marketing and engagement initiatives within budget and effectiveness

. Handle administrative tasks with follow-up as needed

. Oversee the production of marketing materials such as newsletters, brochures, posters, and banners and

. Any other tasks assigned by SCDT.

Qualifications:

. Diploma in Marketing / Business / Communication

. At least 2 years experience in marketing. Some experience in events management is a plus.

. Proficiency in English and Mandarin (spoken and written) due to operation needs.

. Strong interpersonal and communication skills.

. Customer-focused, service-oriented, and able to work independently

. Able to use graphic design software (e.g., Adobe Creative Suite), videography and Photography

Benefits:

. Full-time, 5 days work (inclusive of weekends due to operational needs)

. Office hours: 9 - 6 pm (to be shifted due to operational needs)

. Collaborative work culture

. Medical and Insurance Coverage

. Bonus

. 14 days of annual leave