We are seeking a talented social media professional to join the Corporate Communications Division. In this role, you will oversee our social media portfolio, enhancing CPG Corporation's online presence through the development and implementation of strategic content initiatives. Collaborating with various stakeholders, you will promote the capabilities of the CPG Corporation group of companies to build brand awareness and reputation across the region.
Key Duties & Responsibilities
- Oversee the management of social media channels, including content creation and implementation, and strategic community engagement and management
- End-to-end management including content planning, copywriting, photography, videography, editing and reporting
- Develop and implement content strategies and social media campaigns to drive brand awareness and equity
- Prepare reports to measure the performance of social media channels and campaigns
- Collaborate with team members on communications initiatives, announcements, campaigns and projects
- Conduct media monitoring
- Assist in coordinating corporate and media events
- Support media relations and stakeholder engagement as needed
- Contribute to the development of organisational collaterals
- Implement and develop corporate culture initiatives and activities
- Emcee at public forums, staff functions and corporate events
- Manage crisis communications and provide support
- Source and procure corporate gifts
- Perform ad-hoc duties as required
Requirements:
- Bachelor's degree in Communications, Marketing, Journalism, or a related discipline
- Preferably 2-3 years of experience in digital communications and analytics, social media and content creation
- B2B experience preferred agency experience is a plus
- Bilingual with excellent communication and interpersonal skills
- Passionate and have a flair in creating thought leadership content that engages the target audience
- Strong proofreading and writing skills
- Good project management skills and able to prioritise and multi-task in a fast-paced environment
- Ability to think on your feet and work well both independently and collaboratively
- Strong relationship-building skills with cross-functional teams
- Proficiency in design software (e.g., Photoshop, Adobe Illustrator) is an advantage
- Attention to detail in design and content
