Company Description
JACOBS DOUWE EGBERTS (JDE) is a global coffee & tea company based in NetherlandS. For more than 265 years, we have been inspired by the belief that it's amazing what can happen over a cup of coffee. Today our coffee & tea portfolio is available in over 140 countries around the world through iconic household names including: Jacobs, Tassimo, Moccona, Senseo, L'OR, Douwe Egberts, Tira, Super, Kenco, Pilao & Gevalia.
The JDE APAC region combines a diverse brand portfolio, promoting our global brands to the Asian markets whilst also owning a wide range of beloved heritage brand cherished by our Asian customers. Brands such as Old Town, Super, Maxwell House, Owl and Ye Ye have become household names, deeply ingrained in the cultural fabric of the Asian market.
JDE APAC operates across the region in 7 key markets consisting of Australia, Greater China, Malaysia, Myanmar, New Zealand, Singapore, Thailand, and an international export market. Manufacturing and packing operations are managed from six manufacturing locations namely in Malaysia (Johor Bahru, Ipoh), Thailand, China, Australia, and New Zealand.
Situated in Singapore, the Singapore ADM cluster business serves as a strategic base for expanding JDE's global presence in the Asian region. Singapore also serves as a operating hub for the APAC leadership team and the regional corporate functions such as Finance, Internal Controls, Marketing, HR and Corporate Affairs.
Job Description
Drive Profitable Business Growth
- Develop and implement sustainable business and route-to-market strategies for export markets through collaborative partnerships with distributors.
- Utilize a data-driven approach to gain market insights and translate them into actionable business plans (e.g., Consumer, Channel, Customer Plans) to achieve business objectives.
- Collaborate with distributors to generate brand awareness and trial initiatives for JDE brands.
- Identify, research, and execute potential business opportunities in both existing and new markets.
Distributor and Stakeholder Management
- Select and manage distributors, including contract negotiations and relationship management.
- Negotiate and formalize agreements with distributors, taking into account trade allowances and contractual conditions
- Engage in channel and account planning activities, defining sales and go-to-market plans with distributors.
- Work with stakeholders to plan and organize resources, such as shipping schedules and marketing activations.
Pricing and Sales Management
- Optimize the positioning of global and local brands in export countries, aligning with growth and cost targets.
- Develop pricing strategies, including general pricing, promotional pricing, and trade margins, to meet targets within agreed pricing ranges.
Qualifications
- Minimum 5 8 years in international commercial business
- Proven track record on defining and implementing the sales strategy in the best way in different countries.
- Proven ability to manage multiple distributors efficiently, driving sustainable and profitable business growth.
- Proven track record in leading and motivating sales teams to achieve targets
- Strong financial understanding, with experience in managing a P&L.
