Job Description
Singapore Airlines is seeking an experienced and innovative Food & Beverage (F&B) Director to lead our F&B team within the Customer Experience Division. The successful candidate will be responsible for delivering high-standard of F&B offerings through global curation, thoughtful customization, and trendsetting innovation, with the ultimate goal of delighting our customers.
Key Responsibilities
- Research, plan, design, and implement initiatives and changes to constantly refresh inflight and lounge product and services.
- Lead cross-functional teams in planning, competitor research, benchmarking, designing, and trialing new initiatives for product and service enhancements.
- Plan and implement periodic and seasonal inflight F&B promotions (
- Organize workshops and presentations for culinary partners in Singapore and overseas.
- Communicate and share the latest global food and hospitality trends to shape innovation in SIA's product offerings.
- Ensure awareness and adherence to SIA's F&B vision, maintaining consistency and suitability across lounges and aircraft.
- Manage catering budgets effectively for inflight services, maximizing SIA's interests while balancing customer needs.
- Lead a team of F&B Executives and Catering Managers in operationalising the above mentioned.
Requirements
- Background in culinary apprenticeship, culinary degree, or relevant culinary experiences in senior culinary leadership role(s).
- Minimum 15 years of professional culinary/F&B experience or equivalent in a management position, preferably with more than 8 years in inflight service/catering or high-volume catering environments (Institutional/Stadium/Cruise Line/Banqueting).
- Extensive knowledge of Asian, Singaporean, Western, and Regional Indian cuisines, trends, products, and service delivery concepts.
- Good understanding of the airline industry is an advantage.
- Effective engagement skills with media, public, focus groups, and customers.
- Strong wine knowledge and understanding of global wine trends and regions.
- Excellent organizational skills and project management knowledge.
We thank all candidates for your interest in Singapore Airlines, and regret that only shortlisted candidates will be notified.