Develop and execute effective branding and marketing strategies that align with the company's overall goals and vision
Conceptualise and create compelling content (including visuals design, copywriting, and multimedia) across all channels
Assist in planning and managing of content calendar
Drive and execute campaigns and initiatives to increase user growth, engagement, brand presence and sales leads
Track and analyse content performance metrics to assess effectiveness
Collaborate with cross-functional teams, including sales and creative, to ensure marketing initiatives are cohesive and aligned with the overall business strategy
Manage the creation of marketing materials (brochures, flyers, sales presentations etc) and ensure they are consistent with the brand's identity and messaging
Assist in preparation and execution of photoshoots
Assist in the planning and liaising with external partners for collaborations and partnership
Assist in managing partnerships, media/press, KOLs and customer relations
Keep abreast of industry trends and support the implementation of new initiatives
Requirements
Display high level of interest and enthusiasm towards the product offerings, with a passion to grow our brand
Proficiency in content creation and copywriting
Ability to create visually appealing content that aligns with the brand's overall aesthetic direction is essential.
A keen eye for design and aesthetics
Excellent communication and interpersonal skills
Self-disciplined to complete tasks assigned within deadlines
Positive attitude, team player, and willingness to learn and grow in the role.
Flexibility to work in a fast-paced environment and adapt to changes quickly
Proficiency in Adobe Illustrator, Photoshop & Lightroom preferred