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If you love movies and marketing, this might be the right job for you. As a member of the marketing team, you share your ideas on how to promote and grow Cathay Cineplexes as the choice destination for movies.
RESPONSIBILITIES:
. Campaigns & Events
Participate and develop ideas/concepts for marketing campaigns and initiatives movie-related contests, internal and/or partners campaigns, marketing events, and F&B-related promotions.
Manage and execute end-to-end marketing contests, campaigns and events (including Digital Marketing).
Plan, organise and execute quality marketing events (including contribution towards participation and logistics arrangements).
. Content/ Collaterals
Develop and handle copywriting, content, planning and logistical aspects of campaign execution
Liaise with movie distributors and partners to acquire necessary assets for publicity materials.
Liaise with designers on artwork briefs and/or photo shoots.
Maintain and manage company's contents for online and offline platforms include but not limited to, on-site digital poster, standee space, social media platforms, digital newsletter, push notifications.
Evaluate, analyse and present Return of Investment and Conversion rate from data churned for marketing activities include but not limited to events, campaigns and promotions.
Track, evaluate and present competitor activities.
- Identify inefficiencies for marketing activities and present action plans for process improvements.
Liaise and network with a range of stakeholders including customers, colleagues, movie-distributors and partners to facilitate details and timely updates for marketing plans and executions.
Source and pursue potential partnership/sponsorships opportunities.
ESSENTIAL QUALITIES
. Highly motivated and able to cope well in a fast-paced environment
REQUIREMENTS:
. Diploma/Degree in Marketing or its equivalent
Interested applicant, please submit your application stating expected stipend as well as duration of attachment to:
Human Resources
Cathay Cineplexes Pte Ltd
1002 Jalan Bukit Merah
#07-08
Singapore 159456
Email : [Confidential Information]
We regret to inform you that only shortlisted candidates will be notified.
Date Posted: 10/10/2024
Job ID: 95795567