B2B Tech Marketing Manager, Asia
Showcase a deep understanding of the Asia region and software technology.
- Develop and take ownership of a robust marketing plan aligned with business pipeline goals to drive demand generation programs in the market.
Build and maintain relationships with key platforms and associations across Asia.- Collaborate with the GTM team to identify key accounts and implement account-based marketing strategies to support their growth.
Co-create, adapt, and localize global campaigns to ensure they align with regional business needs.
- Design and execute campaign strategies via Marketo, focusing on lead scoring and segmentation.
Continuously conduct A/B testing to optimize campaign performance.- Enhance inside marketing qualification capabilities (inbound and outbound) by working closely with Sales Development Representatives.
Represent the Asia marketing team in weekly, monthly, and quarterly business and marketing reviews.
- Utilize data to track and analyze performance metrics.
Oversee and manage the marketing budget for Asia, ensuring effective spend and ROI.- Handle campaign expenditures and vendor management to foster innovation and implement best practices in the market.
Develop and manage customer use cases.
- Qualifications & Experience:
Bachelor's degree in Business, Marketing, or a related field.
- 810 years of marketing experience in Technology space.
Strong skills in operational execution.- In-depth knowledge of B2B marketing, with proven ability to drive regional marketing growth.
Exceptional written and verbal communication abilities.
- Experienced in budget management, spending oversight, and ROI analysis.
Strong analytical skills with a metrics-driven approach to strategy and prioritization.- Proficient in marketing automation (Marketo preferred, but not required).
Data-driven mindset with a focus on pipeline monitoring and spend analysis.
If you are interested in this position, please apply directly on the platform with your latest CV. We will review your application and revert back promptly.
Diversity is a core value at NextWave Partners, and we are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age. We are passionate about building and sustaining inclusive and equitable working and learning environments for all employees. We believe every member on our team enriches our diversity by exposing us to a broad range of ways to understand and engage with the world, identify challenges, discover, design and deliver solutions.
- NextWave Partners Ltd. (EA License No: 16S8303 - UEN: 201602833E)
EA Registration No: R1440239
- Web: www.next-wavepartners.com
Job Type: Full-time
Pay: $9,
- 00 - $11,000.00 per month
Experience: - Marketing: 5 years (Required)
Work Location: In person
