Develop and implement effective/creative strategic PR plans in coordination with team leaders and stakeholders in local markets, marketing, product, legal, compliance and others.
Write PR plans and PR material for announcements, key initiatives and marketing campaigns.
Expand and maintain relationships with media, drive coverage volume through effective media strategy, pitching, interviews and media relations, especially tier-one general media and crypto publications.
Offline event management: Manage the company's offline sponsorship projects, communicate and coordinate effectively with sponsors to ensure the smooth execution and realization of goals; plan and execute offline events in key countries and regions, including meetup and afterparty, etc.
Contribute to the development and planning of marketing strategies, provide creative and innovative concepts for marketing campaigns, and oversee their execution to achieve expected market goals and results.
Job Requirements
Bachelor's degree in Marketing, Business, or a related field.
Possess fluent and accurate oral and written communication skills in English, enabling effective communication with international partners and teams.
Prior experience in marketing, with three or more years on blockchain, cryptocurrency, or fintech sectors.
Proven track record of managing successful digital marketing campaigns in crypto space.
Strong project management skills, capable of handling multiple priorities under tight deadlines.
Familiarity with tokenomics, and blockchain trends.
