Product Manager-Aftermarket Parts
Location: Singapore
BASIC FUNCTION
Under the supervision of the Associate Director, Kohler Energy, the Product Manager will develop, manage, and deploy strategic plans to grow aftermarket parts business within NPD/SPD processes. Operate as the Groups recognized central authority on all product marketing and business matters related to Aftermarket Parts.
Other competencies associated with primary function and scope follow:
-Aftermarket Product Life Cycle management
-4P experience: Price, Product, Promotion and Placement
-Business intelligence exposure Strategic data analysis
-Global mindset to address complex business situations and decisions
-Dealership and direct dealer relationships and VOC & Customer intimacy.
SPECIFIC RESPONSIBILITIES
NPD/SPD Involvement
Lead and participate in the NPD/SPD internal gate process to support product development, releases, and launches.
Aftermarket PLCM Product Life Cycle Management
Develop and implement a business plan to effectively manage PLC (Product Life Cycle) to support our distribution and dealer network to strategize and prioritize our part business, new part developments and obsolete components.
Strategic Marketing: 4Ps
Lead our Aftermarket Parts business understanding and managing effectively: product, pricing, promotion, and placement to support dealership network.
Business Intelligence
Develop and maintain a library of voice-of-the-customer tools and market intelligence data to prioritize tactical and strategic initiatives.
Operate as the Groups recognized central authority on assigned aftermarket products, competitors activities, and the aftermarket marketings participation in it.
Provide top management with information and recommendations on the most profitable strategies for the business with short- and long-term marketing plans.
Manage all products in assigned line throughout all stages of their life cycle, developing strategies for development, introduction, continuing contribution, and discontinuance, while maximizing their profitable existence and synergism with all products of the business.
Work in close contact with communications and channel marketing to develop promotional plans, advertising campaigns, catalogs, brochures, displays, exhibits, and other support material.
Closely monitor and steer all Engineering and Manufacturing activities concerned with new product or new technology development and product maintenance activities related to the category.
Prioritize the efforts of Manufacturing through necessary forecasts and product information as they relate to customer service.
Coordinate with the Legal Department and Group Engineering the obtaining and protection of proprietary rights to as many new and existing products in the line as possible.
Develop and present product training programs and information on products in coordination with channel marketing for the Field Sales organization and the business customers. Coordinate responses to customer and consumer inquiries regarding product variations and technical questions.
Work with other Product Managers and Marketing staff members to maximize the return of all the Groups products.
Other task assigned by managers.
RELATIONSHIPS AND CONTACTS
Supervisory Relationships: Reports to Global Business Development ManagerOrganization Relationships:
-Marketing Department personnel include KPS Product Managers, Channel Directors, Analysts, and all other company Marketing Personnel.
-Members of top management.
-Members of Sales, Customer Service, Production Engineering, Research and Development, Industrial Design, Materials Control, Legal, Advertising, Manufacturing, and Accounting.External Business Relationships:
-Customers, distributors, engineers, designers, subsidiaries, and OEM users.
-Sales and technical representatives from outside the company.
-Attend trade shows, conventions, and seminars.
Skills/Requirements
EDUCATION AND EXPERIENCE REQUIREMENTS
-Bachelors degree required in business, marketing, or engineering. MBA preferred.
-At least 5 years of experience is required. Product Management experience in a global manufacturing environment preferred. Experience within Kohler Energy is a plus.
-Candidate should be a proactive, strategic thinker with good judgment and curiosity to identify and solve underlying business problems and develop business plans to grow aftermarket parts business.
-Strong problem-solving, writing and presentation skills are required.
-Must have a passion for aftermarket growth and customer relationship management.
-Responsible to lead projects and work independently to meet deadlines and commitments to support the department.
-Must be goal oriented and result driven.
-Experience with Microsoft Office, PowerPoint, Digital Tools and SAP/QAD.
Why Work at Kohler Energy
Kohler Energy's mission is to contribute to a higher level of gracious living for those who are touched by our products and services. We understand that it takes investment in our associates development to make that happen. So, we offer ongoing investment in each individuals personal development and the opportunity to collaborate with others across functions and roles at Kohler.
In addition to the investment in your development, Kohler Energy offers a benefits package including a competitive salary, health, vision, dental, 401(k) with company matching, and more!
About Us
Beyond the competitive benefits and compensation, Kohler Energy proudly offers a rich history, steeped in creativity and a commitment to our associates and communities. We invite you to learn more about our culture and company at https://kohlerenergy.com/who-we-are.
It is Kohler Energy's policy to recruit, hire, and promote qualified personnel in all job classifications without regard to race, creed, religion, age, sex, sexual orientation, gender identity, marital status, national origin, disability or veteran status. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact [Confidential Information]. Kohler Energy is an equal opportunity/affirmative action employer.
