Key Purpose
To increase CHINT's market share while driving growth and expanding our market presence within the electrification and solutions domain.
Responsible to define, plan and ensure effective implementation of Low Voltage products portfolio marketing strategies.
Great opportunity to utilize and further develop your skillsets in product management, technical marketing and strategy; solution and application selling; business development competencies; and business analysis.
The roll is s full time position based our Singapore APAC headquarters office.
Key Responsibilities:
- Lead the local Low Voltage technical application marketing and promotion strategy to drive business growth, enhance the CHINT brand image and increase customer reach while working closely with the Regional and Global headquarters marketing teams.
- Achieve the sales revenue and profit goals together with the sales team. Lead the local strategic planning of the products & solutions to implement short- and medium-term strategies to maximize sales opportunities and profit.
- Provide expert support to the customers and lead the solution definition by creating value from advising the customers on design considerations and issues (feasibility, technical, limits & constraints, performance).
- Train and support customers and staff on the LV application solutions to create more awareness to support the local sales.
- Drive the prescription activities with consultants and end users as well as panel builders and contractors with CHINT solutions.
- Develop the presales technical support to the sales teams.
- Defining and communication of the product value propositions and differentiators to both internal and external stakeholders.
- Define the appropriate LV products to launch locally with correct pricing structure and product strategy.
- Conduct market analysis, customer research and competitor data together with the sales team members and define the appropriate plans, actions and channels to market.
- Analysis of true local market pricing to set correct product pricing structures and pricelist in combination with the commercial policy.
- Collaborate with Global HQ and R&D departments to ensure continuous product development improvement incorporating latest customer requirements and insights.
Job Requirements:
- Degree in Electrical Engineering or related field
- At least 6 years of experience in areas of engineering, product marketing, design or equivalent role that is market-facing.
- Good technical understanding LV power products (circuit breakers, control products etc.) will be highly advantageous.
- Excellent understanding of value based selling approach and techniques.
- Excellent English written and verbal communication skills.
- Ability to sell ideas well through creative and innovative presentations.
- High degree of adaptability and professionalism.
- Lead and drive the business processes, planning, budget management and activities.
- Strong passion for delivering results and having attention to detail.
