At Transmedic, we are passionate in helping to make life better for others. As an organisation, we are guided by a set of values Customer Centric, Collective Knowledge, Solutions Minded, Transparent Practices & Deep Partnerships, that define our character and culture. We encourage and support employees to live our values every day, whilst offering a range of benefits including health insurance, career opportunities across the EBOS Medical Technology Division, parental leave, employee referral programs, flexible work arrangements and financial rewards for individual and company performance.
Responsibilities
- Develop localized product marketing strategy (downstream) for radiation therapy and nuclear medicine portfolios as assigned.
- Responsible for new product introduction to market and define key messages based on local market needs and segment.
- Developing/contributing to regional marketing strategy, value proposition and solutions positioning.
- Prepare sales tools including brochure, sales PPT, configuration, etc. for the responsible product portfolios.
- Work closely with sales, application and physics support team to meet annual target, including product presentation and demo to customers.
- Support Regulatory Affairs in new product registration for responsible products.
- Work together with country application and support, sales team to develop reference sites.
- Understanding customer's clinical and economic needs, as well as values and benefits sought and prioritizing customer segments and business opportunities to lead needs-based segmentation.
- Collaborate with principal, local sales team for new product introduction within region.
- Work with Key Opinion Leaders (KOL) to foster strategic relationships and enhance the customer experience through feedback and recommendations.
- Develop and evolve Go-To-Market (GTM) plan to successfully launch new products to current and new markets.
- Create and execute on sales and marketing collateral to help the region promote the value of product portfolio and for sales team to successfully sell value.
- Driving the use of market research to identify opportunities and clinical trends, integrate competitive intelligence into marketing planning by assessing competitor portfolios and growth strategies.
- Ability to drive deep through working with in-country marketing to lead execution in marketing plans, track and monitor success of marketing initiatives and increase customer adoption.
- Have the ability to assist with the correct configuration of customer quotations and assist with sales efforts to secure sales.
- Must be able to provide Business Plans, orders results, and forecast for product lines for given region.
- Maintain links and relationships with key people including suppliers and end-users.
- Be considered subject matter expert to support the sales team and other functions.
Qualifications
- Bachelor degree or above, Oncology, Nuclear Medicine related sciences, medical physicist, radiation therapist are welcomed.
- Capital and equipment sales experience in related field is preferred.
- More than 2 years product marketing, sales work experience in the field of oncology, nuclear medicine is preferred.
- Work experience in Radiation Oncology or Nuclear Medicine department is preferred.
- Must possess excellent written, verbal and visual communication skills with excellent command of written and spoken English.
- Proven presentation & communication skills and ability to influence colleagues.
- Able to communicate effectively with people from different levels, and across different functions.
- Able to manage, develop and lead a diverse group across various locations.
- Knowledge, experience and understanding of working within the ASEAN markets.
- Willing to travel
More about Transmedic
Transmedic - Where the world's leading healthcare solutions meet the needs of our people.
We open the door to a world of healthcare solutions, connecting professionals and organisations in Asia with leading medical speciality products, local knowledge and personalised service to advance the quality of care for patients who need it most.
We take pride in being different. We put our customers at the heart of everything we do, stay nimble and adaptable, strive for excellence, and foster a team that's passionate and driven.