What does the role look like
- Develop product strategies and support implementation of business plans based on strong understanding of competitive and market landscape
- Create and communicate FBSG product's messaging and value proposition to potential and existing customers
- Build relationships with key stakeholders, including customers, partners, and internal teams to drive compelling go-to-market strategies
- Develop creative marketing strategies to increase product awareness and drive adoption based on strong understanding of competitive and market landscape
- Capturing and responding to customer feedback, identifying areas for improvement, and influencing the product development roadmap to align with customer needs and wants.
- Representing the product at industry events and conferences, serving as an expert in the field.
What are we looking for
- An effective team player who is self-driven, able to work independently within a fast paced environment and able to manage ambiguity
- Understanding and managing stakeholders needs, barriers and able to connect the dots.
- Strong understanding of brand strategy and messaging and creative development
- Proven ability to manage multiple projects and meet deadlines
- Excellent written, analytical and verbal communications skills, with an ability to adapt messaging to relevant audiences
