Company Summary:
Since 2002, DVI Solutions has been a leading provider of audio-visual setups to help our clients communicate and collaborate better--whether it's with colleagues across the office, or partners on the other side of the world. We have presence across Singapore, Thailand, Shanghai, Hong Kong, Philippines, Vietnam, India, Malaysia and Indonesia. Our satisfied clients include corporations, government agencies, schools, retail stores, hotels and many more.
About the job:
Working closely with our Senior Manager and in collaboration with our sales leaders, you will be responsible for further developing DVI brand in the market to drive continuous revenue.
Key Responsibilities Include
- Drive the execution of the marketing strategy and programs, collaborating closely with our business leaders, ensuring alignment with DVI's overarching marketing objectives
- Create impactful and persuasive content for a range of mediums including email, landing pages, social media, campaigns, presentations, and case studies.
- Develop and manage the calendar of marketing programs, events, and activities in coordination with the strategic direction set by our management.
- Lead content development for customer communications and campaigns, collaborating with the in-house design team and external agencies on design & execution and creative production.
- Manage DVI's social media presence to drive brand and marketing objectives, overseeing scheduling, and utilising reporting/analytics to continually improve effectiveness. Collaborate with our Senior Manager to ensure alignment with the overall marketing strategy.
- Work closely with sales teams to engage customers and facilitate the sharing of customer success stories, serving as references for the brand.
- Manage customer communications and engagement, including content pillars, calendar planning, and material development, aligning efforts with the overall marketing strategy
To ensure your success in this role you will possess:
- 5+ years experience in digital B2B marketing, with proven expertise in content creation and campaign management across various channels (preferably LinkedIn)
- Proven marketing and content/copy writing experience
- Proficiency in CRM and marketing automation software
- Strong skills in CRM and electronic direct marketing, with a focus on leveraging Marketing Cloud
- A data-driven approach to managing marketing funnels and campaign spends.
- Experience with basic design tools
- Strong verbal and written communication skills
DVI Solutions is an Equal Opportunity Employer. Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.
