Senior Executive. Loyalty (Customer Retention) #Contract-Perm #NJH

Our client is a Australian based MNC dealing with property management, they urgently requires:

Senior Executive (Loyalty)

Job Scope:

- Collaborate with internal and external stakeholders to provide input and ensure program and projects address key business needs and goals

- Work with cross functional teams in retail to ensure smooth implementation and integration of loyalty initiatives across all customer journeys and touch points

- Support in the management and growth of loyalty program, delivering business and customer value and resonate with target customer segments for various assets

- Develop loyalty and partnership marketing and communication plans that aligns with our portfolio of assets, customer segments and deliver on business goals

- Vendor, project and campaign management for all loyalty initiatives and implementation

- Utilize market research, data and customer insights to identify opportunities for customer engagement, segmentation, and personalized experiences

- Design and execute customer engagement plans to drive incremental value, engagement and acquisition

- Establish key partnerships to broaden, strengthen and strategically positions the loyalty program

- Liaise and negotiate with all required platform or technology partners

- Manage all vendor agreements with vendors, technology partners

- Internal presentation to stakeholders on project milestones and work in progress updates

- Liaise with internal teams such as ICT team for security review arrangements, timeline and ensure successful update or launch of products

- Conduct UAT and other required tests with vendors for new program releases

- Conduct necessary training for product users internally e.g concierge managers, marketing teams etc

- Budget Management & Forecasting

Experience:

- Good understanding of the retail and loyalty environment

- Strong understanding and experience in customer segmentation and journey mapping, data insights and analytics

- Ability to demonstrate how loyalty programs and marketing work synergistically

- Working and aligning with various multi-disciplinary teams towards common business goals

- Strong project and time management skills, with demonstrated ability to work with multiple stakeholders and teams to execute and implement projects promptly with accountability and success

- Proven ability to think critically and drive results

- Possess strong communication and organization skills

- Familiarity with financial principles

- Open to a contract to permanent role

Jessie Hoe Huey Miin

CEI R1103861

EA: 99C4599