Senior Product Marketing Executive

about the company

Our client is a market leader within the FMCG space with a highly-established reputation. They are looking to build a team of passionate change-drivers who will work closely with the management team to bring the organisation to new heights, and to deliver strong, fast and sustainable growth in the coming years.

about the job / manager

We are currently looking to hire a Senior Product Marketing Executive for the dynamic marketing team. You will be taking on the full product marketing function for the assigned category. You will be reporting to the Head of Product Marketing for this role.

Responsibilities:

• Take the lead in product development by working closely with the Design, Development, Production, and Sales teams to make strategic decisions and by coordinating with the Global Product Planning team.
• Lead the seasonal conference presentations on category direction and product marketing strategy at important events including pre-lines, sample reviews, and sales conferences.
• Develop successful product plans that meet customer wants and the company's regional product marketing goals by using the information acquired.
• Work closely with the marketing team to build a detailed regional strategy, specifying core activities and budget requirements aimed at retaining current customers and gaining new ones.
• Examine sales data to assess product performance, pinpoint factors impacting margins, and promptly alert management to any potential issues.
• Support social media, content creation, and branding activities to increase brand presence and customer engagement.
• Ad-hoc duties as assigned

skills and experience required

• Minimum a Diploma or Degree Holder.
• You should minimally have 2 years of product marketing experience.
• Passionate about retail sports products.
• FMCG experience will be a plus point.
• Able to work independently and function in a dynamic working environment.

If you feel you are the right person for the job, I'd love to hear from you! Please hit the apply button directly.

(EA: 94C3609 / R1654425)

Applicants must be fully vaccinated or have a valid exemption in accordance with MOM's regulations to allow them to enter the workplace. Applicants may be required to share verifiable COVID-19 vaccination documents or proof of a valid exemption at the point of offer. Randstad Pte. Limited and/or the Client reserves the right to withdraw an offer if the applicant fails to provide verifiable COVID-19 vaccination and/or proof of exemption documents.