WHO WE ARE
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
SUMMARY:
As a Strategy Intern, you will work closely our Strategy and Planning team to support the development and execution of brand campaigns and strategies. You will be exposed to working with wide array of clientele in various industries while gaining insight into the strategic process of VML. You will get a chance to know various aspects of marketing strategy including market research, competitive analysis, content creation, campaign execution, and brand positioning.
Key Responsibilities:
- Market Research & Analysis: Assist in gathering and analyzing data from various sources (consumer trends, competitor analysis, industry reports) to make informed proposals
- Campaign Strategy Support: Support seniors in the team to develop marketing and communications strategies for various clients and internal projects.
- Content Strategy: Contribute to brainstorming, creating, and curating content ideas for social media, digital campaigns, and other marketing collateral.
- Trend Monitoring: Stay up-to-date on the latest marketing, communication, and digital trends to provide fresh insights and innovative solutions.
- Campaign Reporting & Metrics: Assist in monitoring performance of marketing campaigns and strategies, analyzing key performance indicators (KPIs), and preparing reports for internal teams or clients.
- Any other reasonable duties, functions or responsibilities assigned to you from time to time.
What You'll Learn:
- Development of marketing strategies from start to finish.
- Market research, data analysis, and using insights to guide strategic decision-making.
- Exposure to creative content strategies, digital marketing tools, and cross-channel campaign execution.
- The opportunity to work closely with a multidisciplinary team in the agency
Preferred Requirements:
- Currently studying or recently graduated with a Marketing, Advertising, Communications or similar degree
- Strong interest in marketing, communications, and strategy with a desire to learn and grow in the field.
- Excellent communication skills (both written and verbal) with a knack for crafting clear, compelling messages.
- Excellent organizational, time and self-management skills.
- Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word); familiarity with marketing tools like Google Analytics, social media platforms, or CRM tools is a plus.
- A creative thinker with a problem-solving mindset who is eager to bring fresh ideas to the table.
- Attention to detail and the ability to juggle multiple tasks in a fast-paced environment
- Strong sense of initiative and ability to work under pressure.
- Able to commit for at least 4-6 months (Full-time is preferred)
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organizationcreators, doers, innovators, makers, and thinkerswho drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
