Job Description
Responsibilities
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo Never. Courage Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates.With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.
About the team
Global E-commerce Search: Our team is responsible for the US eCommerce search product, including making search strategies and search front-end interaction design. We focus on increasing income and creating a good e-commerce ecosystem.
Your Responsibilities:
- Responsible for the implementation, management, and reporting of TikTok ads for Global E-commerce Business across SEA markets
- Monitor, track, and evaluate campaign performance analytics based on key metrics, and support teams to improve investment efficiency with deep platform&audience insights
- Develop audience targeting strategies for both prospecting, look-alike, and remarketing via paid social ads
- Work and collaborate with a diverse group of internal cross functional teams to identify, create, and implement creative ad solutions for TikTok ads grounded on achieving measurable business results
- Understand marketing objectives and goals of e-commerce campaigns and translate them into channel strategies, actionable steps and platform setups
Qualifications
Minimum Qualifications:
- At least 2 years of experience managing campaigns on TikTok biddable ads
- Verbal and written English communication skills, comfortable working with colleagues overseas
Preferred Qualifications:
- Deep understanding of TikTok platform and digital landscape across paid social channels, hands-on experiences with ad operations on top digital channels (Meta, Twitter, Google, etc) is a plus
- Detail oriented, with exceptional organisational & Operational skills
- Strong analytical skills and data-driven mindset are preferred
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
