Search by job, company or skills

Yoga Movement Pte. Ltd.

Content & Communications Coordinator

Early Applicant
  • 30 days ago
  • Be among the first 50 applicants
Exp: 2-5 Years
5,000 - 6,000 SGD/m

Job Description

As the Content & Communications Coordinator, you will oversee all entities under Move Repeat Pte. Ltd across all markets. Your role includes creating, crafting, and optimizing long-form content and guiding its strategic direction. You will manage materials such as blogs, social media posts, job descriptions, press releases, and internal pitch decks. This performance-oriented role demands constant enhancement of content with competitive keywords and adherence to SEO best practices, vital for generating leads and increasing attendance.

Key Responsibilities:

Content Creation and Strategy (50%):

. Act as the primary contact for all copywriting activities.
. Develop content strategies to drive attendance, awareness, or sales.
. Create compelling articles, blog posts, and member engagements.
. Produce a significant volume of monthly content including articles, EDMs, social posts, and website copy.
. Support product marketing efforts by updating website copy and promoting new classes.

Search Engine Optimization (30%):

. Conduct frequent keyword research and analysis.
. Optimize website and app content with SEO best practices.
. Develop search engine strategies to reach targeted audiences.
. Collaborate with the Sales and Marketing Manager on SEO goals.
. Monitor performance metrics and refine strategies for maximum effectiveness.
. Partner with PR teams to acquire high-quality backlinks.

Thought Leadership Positioning (10%):

. Develop a thought leadership content strategy for B2B channels.
. Craft announcement posts and industry-relevant content.

Brand Voice Creation and Evolution (10%):


. Shape the tone of voice and engagement guidelines.
. Oversee the evolution of brand voice for consistency and relevance.

Qualifications

. Bachelor's degree in Marketing, Communications, Journalism, or related field or relevant professional experience.
. 2-3 years of experience in content creation and digital marketing, preferably in fitness, wellness, or lifestyle sectors.
. Proven track record in managing SEO, keyword research, competitor analysis, and content optimization.

Skills and Competencies

. Exceptional writing and editing skills for various platforms.
. Strong SEO understanding and proficiency in analytic tools.
. Excellent communication and collaboration skills.
. Proficient in content management systems and digital marketing tools.

Key Attributes

. Innovative and strategic thinker.
. Performance-driven with a focus on achieving KPIs.
. Strong project management abilities.

Cultural Fit

. Aligns with MOVE[REPEAT]s core values: Building a Community, The Art of Small, Giving a Damn, and Keep On Pushing.
. Passionate about fitness and wellness.
. Flexible and adaptive to change.

Workplace Details

. Workplace Address: HQ at Tanjong Pagar, Singapore (On-site)

More Info

Date Posted: 19/06/2024

Job ID: 82296199

Report Job

About Company

Hi , want to stand out? Get your resume crafted by experts.

Similar Jobs

Manager Senior Manager Communications Engagement Content

Singapore Sports School Ltd Company Name Confidential

SEO Senior Content Specialist Australia New Zealand

Wise Asia pacific Pte Ltd Company Name Confidential
Last Updated: 19-11-2024 07:34:04 PM
Home Jobs in Singapore Content & Communications Coordinator