Job#: 2054908
Job Description:
Digital Marketing Specialist
Apex Systems is an IT Services firm and we are looking for a Digital Marketing Specialist with strong communication, background in Marketing Strategys, experience with Adobe - Google Analytics, and some domain knowledge of banking to place at our client, a Big Five Bank.
Client: Big Five Bank
Contract: 1 Year rolling contract.
Location: Toronto, Downtown Core
Application Process: Please apply via the medium on which you are seeing this posting. If you encounter technical difficulties submitting your resume, please send a Word version of your resume to Phil at [email protected] . Please reference Job Title
Digital Marketing Specialist
Reporting to the Senior Manager, the Digital Marketing Specialist is responsible for providing support in delivering strategies and tactical plans that align with broader corporate and brand marketing strategies for the assigned Line of Business (LOB).
Job Description:
- Report to Senior Manager for input and sign off of new initiatives/plans.
- Work with all LOB groups to maximize online opportunities and to ensure business needs are being met.
- Ensure all programs are aligned with the digital enterprise metrics strategy.
- Develop strategic plans for acquiring and retaining online customers
- Collaborate with the various internal teams to create initiatives designed to meet customer retention or acquisition metrics.
- Measure project and campaign performance.
- Team with Senior Manager and Digital Managers to ensure that all initiatives and projects are aligned to digital strategy.
- Work with internal business groups to ensure web representation meets their product and marketing needs
- Develop plans to evaluate effectiveness of enterprise initiatives.
- Design innovative project ideas that drive customer retention and acquisition.
- Work with all LOBs and Senior Manager to maximize online space.
- Develop strong working relationship with LOBs to maximize up-sell/cross-sell opportunities across the enterprise
Key Qualifications:
- 1-3 years of previous marketing experience - Advanced knowledge of digital marketing strategies and traditional marketing
- In-depth knowledge of the Internet and current advancements in Web technologies
- Experience with Google Analytics, Adobe
- Ability to analyze data
- Ability to meet multiple deadlines in a fast paced and challenging environment
- Good technical/project management skills and an understanding of the customer experience
- Strong organizational, time management and presentation skills
- Proven professional and interpersonal communication skills
- Excellent knowledge of intranet and internet principles, practices and technologies
EEO Employer
Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] or 844-463-6178 .
Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico.
Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico.
4400 Cox Road
Suite 200
Glen Allen, Virginia 23060
Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] (Do not submit resumes or solicit consultants to this email address). UnitedHealthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Apex Systems.
