Assists/Support Marketing colleagues in organizing events, managing social media posts, and carrying out various promotional activities
Assists in preparing marketing collaterals
Assists in market research efforts and offers recommendations and valuable insights to enhance future marketing strategies
Assists in compiling mailing lists for promotional purposes
Strategize and execute marketing campaigns for ebooks and mbooks
Review existing library business in Canada, develop strategies to drive further business for both print and digital products through improvement in lead collection and relationship building with academic and research libraries
Develop and strengthen relationships with Canadian author's institutions, academic publications and Canadian press for media and promotional opportunities, primarily driving publicity and book review opportunities
Review existing business with online and offline Canadian booksellers to develop new accounts and strengthen existing ones
Requirements:
Bachelor degree in marketing or any related field
1 year of working experience is preferred, fresh graduates are welcomed to apply
Excellent communication and interpersonal skills to interact with all levels