About The Team
RX is in the business of building businesses for individuals, communities and organisations. We elevate the power of face-to-face events by combining data and digital products to help customers learn about markets, source products and complete transactions at over 350+ events in 25 countries across 42 industry sectors. RX is passionate about making a positive impact on society and is fully committed to creating an inclusive work environment for all our people. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. www.rxglobal.com
About The Role
- An enthusiastic individual who loves what he/she does and is creative in executing a multi-channel marketing plan in a B2B environment.
- An experienced marketing manager who has passion and ownership of his/her marketing campaigns, strives to deliver and constantly thinking of how to engage the customers effectively.
Responsibilities
- Work closely with the Project Manager and/or Project Director to achieve KPIs.
- Strategize, implement and manage an effective multi-channel marketing plan including online to offline, PR and database management.
- Measure, analyse and improve marketing effectiveness
- Manage timeline
- Work effectively with internal and external stakeholders
- Support the sales team to drive space sales, sponsorship and digital revenue
- Evaluate customer feedback, market conditions and competitor data to develop a deep understanding of the customers and industry, in order to drive effective marketing campaigns
Requirements
- Tertiary educated with at least 5 years of marketing experience preferably in a B2B environment
- Proven event marketing experience or experience in multi-channel marketing including database management and digital marketing
- Demonstrate ownership and initiative with a continuous drive to grow the visitorship
- Strong interpersonal skills to manage external stakeholders and work effectively with internal teams
- Ability to multi-tasking and effectively manage timelines in a fast-paced environment
- Meticulous and pays attention to details
