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STRAITS RETAIL PROPERTY MANAGEMENT SERVICES PTE. LTD.

Senior Executive/ Assistant Manager, Marketing Communications

Early Applicant
  • 4 days ago
  • Be among the first 50 applicants

Job Description

We are looking for a dynamic individual to conceptualise, plan and execute marketing campaigns, advertising, and promotional strategies for Paragon.

Responsibilities:

  • Enhance customer experience through mall wide promotions and campaigns to drive shoppers and tourist traffic, and increase tenant sales
  • Plan and execute all A&P campaigns, events and other related promotional activities for the mall, and ensure effective communication and publicity of the initiatives
  • Liaise with creative & media agencies, contractors, vendors and event companies to ensure the successful running of projects and events
  • Good grasp of digital/ social media marketing identifying trends, insights, optimise spend and maintain good social media presence.
  • Liaise with tenants on promotions/events and provide A&P assistance.
  • Analyse and evaluate the effectiveness of marketing campaigns
  • Management of causal leasing spaces to ensure a healthy take up rate and achieve the yearly KPIs
  • Oversee and train concierge staff to ensure smooth daily operation
  • Track and manage marketing budget and achieve KPI targets.

Requirements:

  • Degree in Marketing or Mass Communication or related discipline
  • Minimum 3 to 5 years of relevant experience in A&P in a retail environment
  • Experience in shopping malls, social media platforms and digital marketing preferred
  • Strong interpersonal and communication skills
  • Creative, resourceful, meticulous, and able to multi-task
  • Able to adapt to a fast-working environment

More Info

Industry:Other

Function:Retail

Job Type:Permanent Job

Skills Required

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Date Posted: 20/11/2024

Job ID: 100974807

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Last Updated: 20-11-2024 07:29:10 PM
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