Create social media marketing plans for the brand to drive revenue across all online customers segments and work with the Marketing team to ensure a smooth execution.
Champion of all Social media communications and brand positioning
Online advertising campaigns and optimisation
Manage the brands communications platform and develop innovative communications plans such as for Facebook, Instagram, Tiktok & LinkedIn
Support Marketing Team to provide monthly and quarterly analysis including performance of campaigns and channels, along with return on investment statistics
Maximize and optimize the performance of all online marketing channels based on these results
Own the results for each platform through tracking and analysis, using our proprietary performance measurement tool and other tracking systems.
Leverage best practices in marketing, marketing operations and working closely with the Marketing Team
Requirements
Diploma/ Degree in Marketing, Marketing Management, Mass Communications, Advertising/Media or equivalent practical experience.
Preferably at least 2 years of experience in digital marketing.
In-depth knowledge of platforms such as Google, Facebook, Instagram, Tiktok.
Strong analytical skills and experience working with campaign performance data
Creative, self-motivated, highly organized, and possesses an eye for detail.
Good communication (written and verbal) skills and possess strong presentation skills.
A strong work ethic, positive attitude and genuine desire to learn.
